The Covid-19 pandemic has had a profound impact on almost every aspect of our lives, and the way we consume content is no exception. With lockdowns and social distancing measures in place, people all over the world have turned to digital content as a way to stay entertained, informed, and connected. As a result, the amount of digital content being created and consumed has increased significantly since the start of the pandemic.
One of the most significant increases in digital content has been in the area of online video. With people spending more time at home, video streaming services such as Netflix, Amazon Prime Video, and Disney+ have seen a surge in demand. In fact, according to a report from the Motion Picture Association, global online streaming subscriptions grew by 26% in 2020, with more than 1.1 billion subscriptions worldwide.
Social media has also seen a significant increase in usage since the pandemic began. With people unable to meet in person, social media has become an important tool for staying connected with friends and family. Platforms such as Facebook, Instagram, and TikTok have seen a surge in user numbers, with TikTok alone reportedly adding more than 75 million new users in the first quarter of 2020.
In addition to social media and video streaming services, other forms of digital content have also seen a significant increase in consumption. Podcasts, for example, have become increasingly popular, with many people turning to them as a way to stay informed and entertained during the pandemic. According to the Podcast Industry Insights Report, the number of podcast listeners in the US alone is expected to reach 116 million by 2021.
The rise of digital content since the pandemic began has had a significant impact on the way content is created and distributed. With traditional media outlets such as newspapers and magazines facing financial difficulties, many have had to shift their focus to digital content in order to survive. This has led to an increase in online journalism, with many publications offering free access to their digital content in order to attract readers.
Overall, the increase in digital content since the Covid-19 pandemic began has been significant, and it is likely that this trend will continue in the years to come. With more people turning to digital content as a way to stay entertained, informed, and connected, it is clear that the digital landscape is changing rapidly, and it will be interesting to see how this trend continues to evolve in the future.